Welcome And Meet April

Brian 0:20

All right. Well, welcome back to the Beer Beach Podcast. I'm Brian.

SPEAKER_00 0:23

And I'm Shauna.

Brian 0:24

And today we are sitting here with April from the Best Version Media. Is that correct?

SPEAKER_00 0:28

Yeah.

Brian 0:29

April, we're so excited to have you on the podcast.

SPEAKER_00 0:31

I'm excited to be here. Thank you for having me.

Brian 0:33

Yeah. She just got back from like a crazy trip on driving BMWs on a test track, it sounded like. So that sounded pretty cool. That should be another episode in itself.

SPEAKER_00 0:42

Oh my goodness, it was amazing being a Jeep girl all my life driving the X5. I didn't realize BMWs could do that. Oh yes, X5s are nice. And then you're in comfort rather than a utility vehicle, right?

SPEAKER_02 0:55

Yeah.

SPEAKER_00 0:55

It gave me a whole new impression of the X5. Yeah. So now is it a time for a new car plan for you? Like, let's go. No, I'm keeping my electric car because I choose not to worry about engine trouble or gas gas.

Brian 1:09

We're definitely BMW people, and but we won't go into that because that's all that could be like I said, that could be a whole other podcast.

SPEAKER_00 1:14

That could be a whole different podcast. Absolutely. Yeah.

From New York To Vero Beach

Brian 1:16

Well, hey, before we before we start talking about your business, tell us a little bit about you, your background about April.

SPEAKER_00 1:21

So I've been in Florida for 10 years.

Brian 1:24

Okay.

SPEAKER_00 1:24

When I I've come from New York. I've got three children, 34-year-old daughter and 32-year-old twin boys. Single mom all my life, worked for the postal service for 25 plus years combined. Um, my first experience to Florida when I was 16. We came down to go to Disney World. And we never went to the beach. If I knew that there was more to Florida rather than Orlando because I would never live there, oh heck, I would have moved down to Florida when I graduated from high school. What happened was I lived in Denver for about five years, had my three children out there, moved back to New York because of hormones and all that kind of jazz. And my kids grew up in New York, and then when they flew the coop, it was like they were off on their own little journeys, marriage, kids, and all that. I'm like, well, what am I doing here? They're busy. I'm not just gonna sit around. I had visited Jensen Beach prior to moving, and I had no intention of moving to Florida now, mind you. Visited Jensen Beach and came up on motorcycle up in Bureau Beach, and I thought it was beautiful. Went home, did my own thing. A few months later, certain things happened, and I'm like, well, why am I sticking around here? So I decided to submit apple transfers from Calabash, North Carolina, all the way to Key West. I said, wherever God plants me, that's where He plants me. And it just so happened to be Vero Beach. Can you believe it? And uh and I was here like six months. I love that.

SPEAKER_02 3:01

Wow.

SPEAKER_00 3:02

So I moved here in August of 16. Hurricane Matthew came in October. Oh my goodness. At least it wasn't that bad. Scared the daylights out of me. But that's okay. But that's when we had some flooding. And uh stayed in Vero Beach for a short period, a couple of years. And then I ended up moving to the west coast of Florida. I worked on Sanibel Island and then LaBelle. Because working in Santa Belle Island, the commute was so long. I mean, I've lived 18 miles away, and it took me during season two and a half hours to get home. And I did that when I was in my younger years because I lived in upstate New York and I traveled to White Plains, Westchester County. Um, and I did that while my kids were young, but I had a career, I had to support three children. So I said, I'm not doing that at this age. There's no way. So I ended up moving back to Bero because that's where my heart is. Yes. You know, West Coast is the water is beautiful, the traffic, not so much. No kidding. And that traffic over there does not even compare to here in West Palm. It's it's not even, it doesn't even touch it. Really? Yeah. So I'm back here. And this is this is where I plan to stay. I love great people, great community. Um, you can't couldn't ask for a better place. I don't want you to say so much about that because they don't want more people moving

Why Vero Feels Like Home

SPEAKER_00 4:25

to Vero, but I know it's inevitable.

Shawna 4:27

I I know, like, how can you not brag on it, right? And and what kind of person would you have to be to like live in paradise and never say anything great about it?

SPEAKER_00 4:37

You know, and they say zero beach, but I think it's all about the person's personality. I agree. Like I grew up in a very rural town, and I don't think this is rural. I know either.

unknown 4:51

I know.

SPEAKER_00 4:52

But zero beach, uh, they can stay zero beach. Let everybody think it's zero beach, but it's not. Like there's so many, there's so many little places to go and do, and you know, the kayaking, the fishing, the paddle boarding. I mean, I'm all into jet skiing and boating and exactly. What more could you want? And it's so close to the water.

Shawna 5:12

That's what I was gonna say is I love the mixture of, you know, there's lots of things, just like things always going on that you can do. I mean, we love like farmers' markets, there's several good ones around, but just all the nature, there's so many places to go see. And I mean, we've been here now. Well, we've been visiting here for a long time. And I feel like there's still so much we haven't seen. So I like that feeling.

SPEAKER_00 5:34

Yes, my five grandchildren love coming down here. I we always explore. And just recently, what was it, spring break? I was supposed to go up north for a couple of weeks, and they're like, Grammy, can you just pick us up and bring us down there? Because there's so much more to do. I'm like, sure. So I mean, they've been to Disney numerous amounts of times, airboat riding, mud buggy riding on the west coast, you know, all the animals, and then there's all the water parks, aquatica, and oh yeah, but then there's the ELC, and there's the Fort Pierce aquarium, and they just love all of it. Oh the McKee Gardens. That's another hit. I mean, it's always some always a different experience for them when they come down, and the ultimate goal is for them to move down here once they graduate. Yeah, I think that'll happen.

unknown 6:22

That's awesome.

Shawna 6:24

If you need to add anything to your list, if they liked McKee, they would really like Bach Tower over in Lake Wales.

SPEAKER_00 6:31

Right. And I have not taken them there that it's amazing.

Shawna 6:34

Yeah, it's amazing. Yeah, you'll love it.

SPEAKER_00 6:36

If have you been there yourself?

Shawna 6:37

No, yeah, you'll love it too. That's awesome. It's so beautiful.

SPEAKER_00 6:40

Christmas time they were down. We went to all the Christmas oh, we went up to Orlando to the what is it, Gaylord Palms. We went down to West Palm and did the Sandy show. And you know, it's just different experiences. Yeah, it makes an impression. And you know what? When I'm gone, I want them to know that they had their best life. And you know, I was 14 when my dad passed away. So I know how great memories are. So that's what I do. Yeah. Create memories, it's not about those materialistic things like everybody thinks I'm just not about materialistic stuff.

Shawna 7:11

So that's beautiful. I love that. Yeah, the memories they last forever. They do.

Brian 7:16

So tell us a little bit

What Best Version Media Does

Brian 7:17

about your business, uh, best version media. Tell us a little bit about that.

SPEAKER_00 7:22

Well, to back up a little bit, being with the postal service, I had many jobs, uh, anywhere from clerk to postmaster, marketing manager, assistant, whatever that was at the time. Um, so it's all about community and people, relationships. So when I got out of the post office, I was look, I was searching for something. You know, I dabbled into insurance, and that really wasn't that a good of a fit. It was like just being right back in the post office. Um, but I came across best version media because I used it for my insurance business and I saw the value. You know, local businesses are always looking for a way to expand. And if you can do it in an omnichannel solution where it entails print, digital, and websites, and they're all working together to provide you a platform to show you how we're working for you, it's golden, you know, and people scatter their advertising all over and there's not much return. But I have businesses that are seeing the return and it's amazing. And, you know, and again, when I meet with somebody, it's not about selling them something. I want to offer them an opportunity to see what I have. And if they choose that that's their right fit, then so be it. And I love referral, I love referring people to other businesses. Yeah. I've referred a bunch to you. Yes, you have. And it's whatever they need. They come to me if they need something, and I usually have somebody to yeah, because you've made all these connections throughout the community. My clients look for insurance, you know, carriers, commercial insurance, or just housing or assisted living, or you know, it's just there's just so much opportunity out there, and not everybody knows what's out there. Ten years ago when I moved here. Well, five years ago when I bought the house here after moving from the West Coast, I needed an AC, I needed appliances, I needed this and that. Well, guess what? I did not get very good deals because I had no, I had no resources here. Yeah, yeah. But people know that, you know, and I go to networking events and stuff and I meet new people, new businesses. And if they need something, I know where to send them. I love that. I love that. I love creating the heart because this is the heart.

Shawna 9:42

I feel like that too. Yeah, absolutely. So, um, to kind of break it down, like when you meet with business owners or people who need to basically like grow their business, that's why they would come to you, right? And so you'll um recommend is it like package deals where we have pack we have over a hundred packages.

SPEAKER_00 10:01

Oh, every business is different, they have all different needs. Sure. So we do print and high affluent communities, you know, John's Island, Orchid Island, Bent Pine, Grand Harbor, and then in Sebastian, we you know, we've got Ashbury, Cross Creek, Sebastian, you know, all there's just so many of them. I just, you know, yeah.

Post Office Life Versus Entrepreneurship

Brian 10:21

So, okay, so I'm gonna rewind a little bit. Take me back to first off, what was it like comparing the two working at the post office versus stepping into this new uh this new area of work? Like, what was the difference like? Because I don't know, I'm not judging you, but I know I went to the post office a lot and I'm like, man, sometimes post office people like they don't it's like they they can just be rude and get away with it.

SPEAKER_02 10:45

Well, you know, there's some places.

Brian 10:46

What is it, the BMV that we used to go to in Ohio? It was like, okay, I don't know. But not everybody's like that. But I don't know what it's like working there than versus working like where you are now.

SPEAKER_00 10:58

When you come across a miserable person at the post office, there's reasons for it. And that's why I choose not to be there. And I don't want to bash the post office because it gave me a great livelihood for the 25 years. I mean, it supported me, I bought you know, I bought a house, I had new cars, I gave my kids the life that they deserved, but it's rough. And I'm not that person to beat people down, and you know, the flows down, and I don't like to bash good workers, and you know what? The the not so good workers, nothing happens to them, yeah. You know, and yeah, it's a great environment to be on my own and to own my own business. The only downfall is it's not a nine to five where you can turn everything off when you go home.

Brian 11:46

That's the truth.

SPEAKER_00 11:47

Yeah, you can't do that.

Shawna 11:49

That's so true.

Brian 11:50

Yeah, that is a really good point. So, okay, so tell us about like that's a good point that I like like that you're bringing that out. It's not like a nine to five. So, with the transition of doing your own business, what have have been some of the lessons that you've learned? Just like you said, that was probably something to learn too. It's like, well, this isn't just a nine to five. You're working more. I know for me, I work more running my own business than I would if I just clocked in somewhere. Uh, but what are what

Mindset Tools For Business Owners

Brian 12:15

have been some of the lessons you've learned along the way?

SPEAKER_00 12:17

Well, when you're in business for yourself, it's a lot of head games, right? Because you get into your own mind and it set you have it, it's you really have to focus on your self-development and mindfulness. And, you know, that's why you have to meditate. I meditate every morning. You know, you have to get your exercise in. Journaling is important because you have to clear your head because you're coming in contact with people all the time. And um, it's rough, it's rough, you know, especially in sales, but it's worth it. And it's coming to fruition because, you know, I do have those clients that have instilled their trust in me, and it's and it's nice to see them thrive. And, you know, we offer a great product.

Shawna 13:00

Yeah. I would love to talk about the journaling. So, did you journal even like as a young girl and you've carried that through life? Oh, you started.

SPEAKER_00 13:07

I started journaling when I started with the insurance. Okay. Because we had we had the Miracle Morning Club. We would all get on a Zoom because with the life and the health insurance, uh, I was with another company and we had agents all over the country. And we would all congregate together at 5 a.m. And you know, the people that were over on the west coast of the state of the United States, you know, they would get up pretty early. Oh my goodness. So we would but there was a it was camaraderie, you know. We all built relationships, and I still, you know, connect with them today, even though I'm not doing that, or

Why Relationships Matter So Much

SPEAKER_00 13:45

I'll send them people their way, or yeah, they're always helping out, but it's the relationship she builds.

Shawna 13:51

Totally.

Brian 13:52

I hear a lot of talking about like community, people, relationships. Why do you feel like that's something that is so important to you?

SPEAKER_00 13:59

Ah you want to make me start crying? You want to trust the cry on the phone? Maybe because it was so rough growing up. My dad died when I was 14. So, and I was the oldest, and I had to be the tough one, you know, and it I'm not sure if the relationships, you know, family dynamics, and my younger sister was five years younger than me. So you know, I flew the coop sooner. They moved to Denver. Um, I was a nanny for a little while until I graduated, and then I went into college. But maybe because I wasn't treated properly by my stepfather growing up, that's probably why I want to help people. Yeah. And integrity is everything to me. And I don't believe in the cattiness and the pushing people down. And you know, we're all in this together. It doesn't matter. I mean, you're in you're in your business, I'm in marketing also. You have you come in contact with a lot of people, and it doesn't matter, it's not a competition, it's about just working well together. Yeah, because everyone ordered every every but everyone offers something different to the table. Yeah, brings something different to the table. Yeah, but that's probably uh why I feel so emotional when it's just my upbringing, you know, our programming. There's lots of books out there, and I'm all about reading books and headed to New York a couple weeks ago. Put in my car. I had a couple books about luck and chance and homecoming. And you know, there's a bunch. Oh, yeah, I'll have to. Yeah, please do send any book ideas my way out. Come visit me and just go on my bookshelf too. Because I have a lot you could borrow. I love that. It is my own personal library. Well, and that's I think one thing that I did wrong working in the postal service. I didn't continue growing, and it's so important, especially if young people are listening to this. You need to read all the time and learn about yourself because you know, we all we all have hard pasts, we all have the programming, and you know, there's no manual on being a parent. And we and all parents make mistakes, certain degrees. And you know, you learn from your parents' mistakes. And if I I've learned from my mother's, you know, and my kids hopefully learn from mine. If not, I give them my constructive criticism because I don't I want them to know in what I see and what's wrong, you know, even if they just take it with a grain of salt, which they usually do.

Shawna 16:33

Yeah, you know, but but sometimes later on it comes back around and they're like, now I see what you mean.

SPEAKER_00 16:38

I mean, I know why my mother did some things when we were younger, only because she was a single mom of four children. You know, she had to remarry. What was she gonna do? Like she was a stay-at-home mom, that's what she knew. My dad was a CO, correction officer in New York, or s sergeant, actually. But you just have to learn from every you can't criticize people, you just have to know where they're coming from.

Brian 17:02

And you know, there's a song that we've got uh by this artist named Alex Warren, and it's just it's it's so beautiful, and it's just really powerful if if you the title itself says a lot, but he the title is called First Time, it's it's uh first time.

Shawna 17:21

I think the title is first time on earth, but the lyric, and it hit me so hard when I first heard it, and now it's coming up a lot in conversations. The lyric is it's your first time on earth too. No, I'm gonna cry. Um because I I just feel like it's so important to remember that. Like we uh sometimes like hold people to a standard that's not possible for them to live up to. And if we can remember, like it's all of our first time on earth, we're just figuring it out, we're doing the best we can, you know, then you can have a lot more grace for people if you think that way. And look how things are changing.

SPEAKER_00 18:00

Oh my gosh. I can't even imagine what it's gonna be like when my grandkids are my age.

Brian 18:04

But I I love like that you're sharing this side of running a business because that is something that I think too, like the younger generation, like they see a lot of highlights. And I know we've talked about it several times on the podcast, but we do we see highlights, but we don't see what it's like on the on the other side, and uh those thoughts that can come to you like we're our worst critics. Absolutely, and people don't see that, they see the highlights like look at me celebrating. Like, it's like, yeah, but you know, later that evening, we don't really know where your mind's at, and I know what it's what it feels like.

SPEAKER_00 18:35

Well, the anxiety I had just coming here today. I mean, why? Because everybody knows I love to talk, you know. I mean, I just don't get it, just because you have to think about oh my god, if I can say something wrong.

Brian 18:45

Yes, yes. So, what would you say to a uh a younger person that might be listening to this thinking about like I want I have an entrepreneur, I want to be an entrepreneur. Like, what would you if you have one thing to tell them, what would you say?

SPEAKER_00 18:58

Hold on tight.

SPEAKER_02 19:00

That's good.

SPEAKER_00 19:02

Yeah, and because it's a roller coaster.

Shawna 19:05

Yeah, no, really, it is a roller coaster. It really totally is. Yeah, but I think it was really good advice too to say keep growing. But that can be applied to anybody who does anything in life, you know. But as an entrepreneur, you really do have to keep growing and staying open to learning new stuff, or else you'll you'll get left behind because things are changing every day.

SPEAKER_00 19:25

Listen to other entrepreneurs or don't think that you know everything because you don't, and you know, you take all the information and you do what you want with it.

Brian 19:34

Yeah. So with the with all the challenges, like in in like those moments where you get in your head and stuff like that, I would love to know. You said earlier it's worth it.

SPEAKER_00 19:42

It is worth it because it's the time, the time that you get to be with your family. Do you choose to be with your family? Like my family lives up north. You know, I took the past two weeks off. I went at Little League games and and dance recitals, and my granddaughter is gonna be in the parade in Magic Kingdom in the first week of July, and it's about those moments. Yeah, I'm not there all the time, but when I'm there, it matters. Yeah, um, there's a whole world to experience. You gotta do it, and you have to rely on others too to help you with your

How The Community Magazine Works

SPEAKER_00 20:15

business. That's good. Absolutely, it's good now.

Brian 20:18

And I saw your business, like I saw like a little bit about the magazine. Tell me like a little bit about how the magazine works and stuff too. Is that magazine?

SPEAKER_00 20:24

Community magazine. Okay, look for sponsorships. So as the magazine grows with the sponsorships, we get to put more of the community news inside it. Oh, cool. Okay, I didn't realize that's how it worked. We just have the calendar of events, we could do a sports content page, you know, you could have a kids' corner, we could do all sorts of, we could put graduates on the front, but in order to do all that, we need sponsorship. And if anyone's listening, we need content too. I I can't be at every place at the same time. My content coordinator can't be at every place. Like if somebody is going to some to an event or going to a graduation or taking pictures, go to our webpage and don't ask me what it is right now. Oh no, April Beck. It's aprilbeckage.com for the Sebastian Neighbors and the Island and 53rd. That's okay. It's all right. But we can always add all that information in the in the show notes. Yeah. Yeah. It's best version media backslash maybe Sebastian Neighbors, backslash island neighbors, backslash 53rd neighbors. Um, but yeah, it's a community focused map publication and to get the community involved, businesses involved, so they can. I mean, and we we accept articles on what's going on or how to help one another, how to how you know, doctors' corners. Yeah, there's so many options. I'm looking for car dealerships right now for Sebastian because where are you gonna go to buy a car? Right. There's nowhere in Sebastian to buy a car. Oh my goodness, I didn't know that.

Shawna 21:55

Well, a dealership. Yes, exactly. A dealership. So um, do you like to have articles about places to visit or like restaurants? Do you uh like anything like that?

SPEAKER_00 22:05

What we look for to uh front covers, people that are making a difference in our community. Yeah, not necessarily business people, but people that are making a difference.

Brian 22:17

So I always like to ask this question, I don't know if it'll apply. For you, but sometimes I'm surprised, so I just ask it. What would you say is is there a common misconception about what you do?

SPEAKER_00 22:30

Yeah. They just think I'm out there for the ad. I am there for the sale. And I'm not. But I know what I offer works. I have proof of that.

Brian 22:40

So if uh so if someone's listening like, ah, she's just about the sale, she's just trying to just sell that advertisement. What would you what would you want to say to them? When if it c if it came down to what you're about, how would you it's about the collaboration.

SPEAKER_00 22:53

I want to learn about your business so that if someone comes to me and is looking for something, I know where to send them. I just sent a couple banks to one of my businesses the other day. I've sent, like I said, insurance companies.

Brian 23:09

So you're like a connector. You're a connector. You connect people. Yeah. And we've we've connected

Not An Ad Sale A Collaboration

Brian 23:15

with, well, you connected with us at events that we were at, and we're like, ah, and I introduced you to all my clients. But you are a connector, so I love that because I think that's what's it and it and especially in a culture where people feel so disconnected and they don't know where to go. And a lot of people are they're putting stuff out on social media, trying to find things like those are great, but when you connect with somebody locally that you can actually meet with, see face to face, uh, there's a different layer of trust that comes with that. And and it's very interesting too. Like, you know, our past does mold us and direct us into those things. And uh, I know Shauna has part of my story of things were like that that I can see now has kind of driven me as an entrepreneur. And at one time I looked back and was just like upset about it, but now I'm like, you know, that song like kind of helped me. Someone told me once you can only be loved as much someone can only love you as much as they've experienced love. And that kind of helped me start releasing some of that and go, yeah. And then that song just recently was a reminder, like, man, yeah, I'm gonna mess up, you're gonna mess up, our parents have messed up, but each one of us, it's our first time here, it's our first run at this. So, like, that's why it's so important to pass on our lessons, our not just our our wins, but our challenges, our struggles, uh, especially as entrepreneurs. Like, we get in our own head, like that's you're not alone in that. Yeah, it is. And you feel like you're alone, and you feel like people are judging me, or you know, they think I'm a joke, or they think I'm just all out just to get their money. But you know your heart, but you can't really the only way to show that is to connect and let people get to get to know you through that relationship, and that's when they they realize like that's not what she's about, but that takes time.

SPEAKER_00 25:02

And you know, a lot of people say, Well, I haven't seen you lately, but do you realize what goes on in Vero Beach and how many of you can't be everywhere? And I feel horrible sometimes, you know. I'm trying to flip the Sebastian Neighbors magazine, and like I have to be there, I have to be there for you know to get this going so I can build upon the other ones, but I'm here.

Shawna 25:25

I've never seen a town with so many networking events. There's so many.

Brian 25:29

We we talked about like we gotta well, obviously, there's a lot of women ones too. And Shauna was like going to all of them, like, you're gonna have to pick and choose what are the right ones, right? Because you can't go to all of them. You can't go at all, you burn yourself.

SPEAKER_00 25:49

That those friends you're gonna see outside of work or networking and stuff. So yeah, yeah. And I've learned that over time. I mean, that's hence the publication and the digital and the websites, like it's constantly retargeting everything. Yeah. So that saves you a little bit of time. Sure. Because what's more important? Being home with your family in the end, you know, absolutely. How can go to the networking events? Uh, so many networking events at night. There's a lot of great ones out, great, great ones out there, but certain industries need to go to certain ones. Yeah.

SPEAKER_02 26:23

Yep.

SPEAKER_00 26:24

And that's where I come in contact with a lot of other businesses too. Because like new ones, I've met a couple new ones today. I've been with Sebastian, and like, oh my gosh, I know people that I can connect you with. I love that.

Brian 26:35

Like it just it's that's awesome.

SPEAKER_00 26:37

It energizes me, makes me feel useful and appreciated. And yeah, yeah.

Shawna 26:43

That shows you're you're doing what you're supposed to be doing when you're energized by it. Right.

Brian 26:49

Okay, so tell us a little bit. Okay, so how long have you been in Vero now?

SPEAKER_00 26:52

You said I have well, I it's been 10 years in Florida. I lived in Vero for two, then moved to the West Coast, and then back

Water Life Fishing And Gardening

SPEAKER_00 27:02

in 21. So probably seven, eight years.

Brian 27:04

Okay. So tell us what do you love most about the Vero Beach Treasure Coast area?

SPEAKER_00 27:11

The water. The water and being on it, whatever it has to be. And I haven't been on there lately. Well, I did. I went fishing down at the at the tournament down at Stewart, the Treasure Coast Builders Association. That was awesome. Oh my gosh, my first sailfish. Are you kidding me?

Brian 27:27

Oh wow.

SPEAKER_00 27:27

Do you have a picture? I do. I saw them on my Facebook. Everybody needs to go to it. All right, I don't know how to go to Facebook. Look at her sailfish. And the and the yeah, my the sailfish, we brought kingfish, dolphin, mahu. Wow, that is so cool. That's exciting. And I love paddleboarding and seeing the puffer fish in there and going through the mangroves and Fort Pierce.

Brian 27:48

And so paddle boarding, how hard is uh? Because it seems like it would be hard.

SPEAKER_00 27:52

Not at all.

Brian 27:53

Not at all.

SPEAKER_00 27:54

No, it's up, it's pretty easy. Yeah, we'll go sometime. Yeah, we'll just have to we'll have to prevent one paddleboard because I've got two.

Brian 28:01

So we can I think we have some people that we could borrow one from.

SPEAKER_00 28:04

Oh yeah, we do actually. Oh yeah. Sundays. Let's go. Yeah, please do take us.

Brian 28:08

So no, okay. So tell us like what when you're not working or even like the the thing is, like, it's probably different for you because you're a connector, so you're always working.

SPEAKER_00 28:18

I am always working. You're always working because you're always working. Anyway, I go to like say Hogan Yards the other day. I'm always working. Like I'm looking for a photographer, this and that. You're always like I'm constantly gibber jab. I get it. I mean, it's crazy.

Brian 28:33

Okay, so where do you like to go spend your time outside the water? Like, what places do you like? Where do you like to go to get away? As much as you can get away. Like to go.

SPEAKER_00 28:41

I like to garden. I would like to just yeah, just and devour myself in my backyard and just the weeds, I guess. I know it's never ending, but I just went and ordered a bunch of mulch, hundred bags for my my yard. I want to put stone down, but not this year. What are your favorite kind of plants to grow? Oh gosh, don't even ask me that. I go by beauty, I don't go by names. Oh, that's okay. I can't pronounce half of them. I'm just curious. I you know what I wish we could grow here are rhododendrons. Oh, yeah. Because they were such a special part of my heart when I was growing up. You know, we used to have so many like up and down the our driveway and stuff. Oh I would love to do that, but that's not that's not gonna happen. They don't like it here.

Shawna 29:25

No,

Reach And Scale Beyond Vero

Shawna 29:25

our first house had um big, huge established rhododendrons all along the back of the house, and they they were gorgeous. I loved them. You remember those, baby?

Brian 29:35

I do.

SPEAKER_00 29:36

Yeah, I love the cook. Oh, that's big, that's huge therapy, gardening and cooking. That's why it's so hard to go out because I like it the way I like it. Yes, yes.

Brian 29:47

I get that. So tell us, is is your business is it just local or is it go beyond Vero Beach?

SPEAKER_00 29:55

No, we have we we uh are a local publication to each town in America. We have over 94, we work with over 94,000 businesses. We have over 1,300 publications nationwide, and we are located in Canada also.

Brian 30:10

All right. So as we get ready to wrap up, this has been great having you on. So you you've done great. See, nothing to be worried about. You did amazing. As we're getting ready to wrap up, let me ask you two

How To Reach April And Wrap

Brian 30:20

more questions. The first one would be for someone that's kind of like, could she help me? She's a connector. I mean, I could use that help. What would you say to them if they're hesitant to reach out to you?

SPEAKER_00 30:32

Oh, don't be. First of all, I mean, I am, you know, I'm the most outgoing person there is. I don't judge, you know, there's no room in my life for judging. And there's no question it's dumb. Like, you know, that's all about learn the learning experience. You don't, we're all ignorant, we we don't know. We have to be taught it or open those channels.

Brian 30:55

Well, my last question is how can they get a hold of you?

SPEAKER_00 30:57

They can give me a call. 772-321-0887, or find me on Facebook, April Beck, Treasure Coast Neighbors.

Brian 31:08

How do you spell your last name?

SPEAKER_00 31:10

B-E-K-E-C-H.

Brian 31:13

All right. And now I forgot to ask this at the very beginning. Were you born in April?

SPEAKER_00 31:17

No. I want to know what that is all about. My parents were married in April.

Brian 31:24

Oh, good.

SPEAKER_00 31:25

Yeah, so I guess my mom didn't want my dad to forget. Thank goodness they didn't name me October. October's kind of cute. I was confused that they called me Octa or something.

Brian 31:38

Oh, that's great. Well, we love having you on the podcast, April. Thank you for having me. Yes, thank you. So, you guys, if you guys have enjoyed this episode, make sure you click that subscribe button and share your local podcast with your friends.

Shawna 31:50

And with that, catch you next time, neighbor.