Brian: 0:10

Well, welcome back to the Vero Beach Podcast. I'm Brian.

Shawna: 0:12

And I'm Shauna.

Brian: 0:13

And today we are sitting with our guest, Kylie Castro from New Glow by K. Welcome to the podcast.

Kylie: 0:20

Thank you for having me. Thanks for being here. We're so excited to talk to you. Yeah, yeah. I'm very excited about this.

Brian: 0:25

Yeah, we're excited to have you on. And I know that there's probably like gonna be some really big words you use because I was already scraping your website and I'm like, I have no idea what that is. But I know that's what you're here for. Yeah. Uh if I was to explain it, people would not be staying tuned in. Or maybe they would for comic relief. Sharp. But uh well, we're so glad that you're here, Kylie. Uh, why don't you take about 30 seconds and tell us a little bit about yourself?

Kylie: 0:48

So start my name. My name is Kylie. I run Nu Globe by K. Um, I've been in business for around three years now, but um, I've been in this area in Vero since June. I'm a big um pet person. I got two, a cat and a dog at home. I love reading books. And obviously, I love my skincare because that's what I do from you know, for a lot of work. Yeah. Yeah. Absolutely. What are your what are your pets' names? So I have a cat named Kaya. He's a Himalayan Persian, flat face. Oh, I love and then my dog is Kylo. He's a shih tzu. Yeah.

Shawna: 1:24

That sounds like it gets confusing at your house with the name. I didn't name them.

Kylie: 1:28

Oh my choice is just like it's like, okay, Kylo Kaya, my brother's Kylan. So I wonder, you think about it, who named these?

Brian: 1:38

Well, we're excited to have you on the podcast. And and now I heard you said you love books too. And that's another big thing with Shauna. Shauna loves reading books.

Kylie: 1:45

Oh my god, yay!

Shawna: 1:46

I love that. What kind of books do you basically all of them? I I just love reading. I I like joke around that when I was growing up, I would just be sitting in the bathtub reading the shampoo bottles because I just like wanted something else to read. I just love reading.

Brian: 2:01

I just learned something new about Shauna. I did not know that.

Shawna: 2:04

Yeah, it was like I would read everything in the bathroom.

Kylie: 2:08

But what are your favorite kind of books? So I'm right now into like classical and then like mystery. Oh my gosh. Yeah.

Shawna: 2:14

I love you so much because I I never find anyone who likes classical literature. Really? Yeah.

Kylie: 2:20

Right now, Jane Austen, I've reread it like so many times, specifically just like Pride and Prejudice.

Shawna: 2:26

You love it. Yes. I I'm gonna send you a list of books that I love that I bet you will love. Oh, yeah, definitely.

Brian: 2:32

Now, did you grow up loving to read like shampoo bottles and stuff too?

Shawna: 2:35

Or yeah, actually, you know what's so weird? Me too.

Brian: 2:38

Are you serious?

Shawna: 2:39

I'm telling you, I think like women who or probably men too, I don't know. What especially women who grow up to love reading, like when they're little, they'll just read whatever they can get their hands on.

Kylie: 2:48

Yeah, I'm just like, let me just read, okay, directions, shampoo, conditioner. Yeah, could be it could be something very interesting. I've never heard anybody else say that ever. Oh my god.

Brian: 2:59

So it's interesting because I was gonna ask you, like, what first drew you into the world of skincare, but now I'm wondering, is it did it have to do with reading? I did not expect any of this.

Kylie: 3:09

Yeah, it probably did, right? I mean, yeah, because me growing up, I loved research. If I'm curious, I'm on the internet. I'm like, okay, how does this work? How does that work? If like I had any questions, if nobody else was around, I'm like, okay, if they don't know the answer, I mean I'm gonna Google it. Yeah. And I would like, it wasn't only okay, first search up. I'm looking deep. Yes, exactly. And I want to know everything about something. That's so cool. Yeah.

Shawna: 3:32

Mm-hmm. So that's how you got interested in skincare is you started researching something about it.

Kylie: 3:38

Actually, for this, it's like all on my mother. So my mother was like always into skincare, right? Like I grew up watching her like just put on all these, like besides like, you know, like a cleanse or no, like different stuff and different things, right? And I'm like, wow, that's like interesting. Right. And so I slowly started getting into that. Of course, back then I didn't know the exact term for it. Sure. But as I grew up, I got more into it. I was the person who everybody said, Oh, you have a skincare question, go ask Kylie. She probably knows about it. Oh like even before my profession, I'm just like, okay, like, oh, like, how do I do this? What is this for? Oh, this is good for like, you know, let's say like acne or like this is good for like hydration, stuff like that. Sure. And like, of course, you keep learning as you grow up. But then when I found out what an aesthetician was, I'm like, okay, that's what I want to do. So I worked my way through that. Yeah.

Shawna: 4:22

That's so cool. I love that. I always love when a profession just flows so so organically from a passion like that and something you already know a lot about. So then that makes your work easier because you love it. You're already learning about it. You're going down that path anyway. You might as well get paid. Exactly. Yeah.

Brian: 4:40

So I had actually written on here, like, is it I'm guessing like talking about your skin and stuff like that can be very personal as well, or not?

Shawna: 4:49

I mean, not when you're around other girls who just ask questions. Okay. All right. That's I mean, uh, asking a stranger, I think, would be intimidating, maybe.

Brian: 4:58

Do people like when it comes to their skin? I'm guessing it has like an emotional play though, too. Yeah, I guess it's self like that.

Shawna: 5:06

Your self-esteem big time, yeah. Especially if you're having an issue like acne or wrinkle clients. Yeah.

Kylie: 5:12

Like they're very, they don't show it, but like I know they're very sensitive about it. Yeah. I've had friends, I have I have friends who are dealing with acne. It's a very sensitive topic for them. Definitely. And like when it comes to that, you want to be very careful how you word things. Like, oh, like if they're telling you their routine, you don't want to be like, oh, well, you're doing it wrong. No, like, hey, that's awesome. If it's working, like for me in my case, I'm like, I don't care if you're using professional or if you're using like stuff at Ulta, if it's working for you, I'm not gonna change it for you. And I'm not gonna make you feel bad if you're using something that's not, oh, professional line. Sure. Right. So when they're I'm talking to them, like, hey, that's awesome. And then at the end, I'm like, okay, here's some recommendations, right? Like we can switch this off, we can start one at a time. I tell them I don't want to put you on too many things, right?

Shawna: 5:54

Yeah, because if you change too many things at once, too, you don't know what's doing what, right?

Kylie: 5:58

Yeah, and I'm like very just like aware of like how I word certain things. Yeah, I don't want to make them feel insecure. I know a lot of them are insecure, and I don't want to feel I don't want to put more onto that.

Brian: 6:08

Yeah, yeah.

Shawna: 6:09

I absolutely love that because have you ever been to the mall before? And someone from a shop will come and be like, hey, come here, I've got a free sample for you. Then you go in, they start putting things on you, and you're like, oh no, now I'm trapped. Like, what am I gonna do now?

Brian: 6:23

Like, you just spent $200 on what?

Shawna: 6:25

No, well, that happened to me not too long ago at the um Orlando mall. And I I usually know better, right? I don't know what happened though. I was like, I like followed her in and she started putting this stuff on my face, and she was like, Why do you have this dry patchy spot on your face? And I just wanted to cry. I was like, Oh my god. I was like, oh, and so my son came in and saved me. He was like, Mom, we gotta go. And I was just like, boom, like right out. That's so mean. I was so sad the whole rest of the day too, because I just felt embarrassed and I was like, She's probably thinking, like, we can't put you back in the mall looking like that. Maybe she did. I don't know. It is okay. I just felt really bad about it the rest of the day. Yeah, I don't think that's I said that to say, I appreciate you being sensitive because you're right.

Brian: 7:14

It is like, and especially like with a professional, then you're like, oh great, like I look like an idiot, like I don't know what I'm doing with myself, which I don't, but I'm guessing that I mean, just even talking about like even from like the acne point, you know, that from that spot there, being that feeling that un insecure or even feeling stressed, if you were acting like that, probably doesn't help the skin situation either, right?

Kylie: 7:39

Yeah, that doesn't help either. Um, especially when they're talking about their skin. Um, what I do, for example, if I'm talking to a client, I don't pinpoint their stuff first. I say, okay, tell me about your skin. What are some things you want to work on? If it doesn't bother them, I'm not addressing it.

Shawna: 7:54

Yeah. I'm not gonna pinpoint before.

Kylie: 7:58

All right. I'm like, whatever you tell me you want to work on, we're gonna work on that. If it doesn't bother you, we're not touching on it.

Brian: 8:03

You know what's good about that too is that sets you up for success. Because it's not about like they're telling you like this is what we're hoping to walk out of here with and improving so you know where to focus instead of focusing on everything that, especially if there's a lot of noise out there as a business owner that's telling you what you should be doing. And now you get to sit down with them one-on-one and say, what does what does success look like for you when you leave here after leaving uh New Glow? Like, what is that gonna look like for you? So I love that. That's really cool. And now the question I have that I I'm gonna get to now before I forget was you mentioned about how when people started coming to you and asking you for help. Uh that's a pretty big thing. That's why I was thinking like about like the emotional side of it. How did that feel to you? Like, because that had to be some trust for people to start coming to you.

Kylie: 8:53

Mm-hmm. No, it started off with more closer friends that already have that trust with me. They'd be like, hey, like they'll call me, like, hey, like I'm at the store, like I want to buy this, but I don't know, because I have like, for example, like sensitive skin. But um, can I get like, I don't know, like salicylic acid, like which is like an acne, a product. And I'm like, well, you know, and I would try to like explain, okay, it's for this, and you can use it this many times a week or like you know, in your routine, but you're gonna you're since you're sensitive, it might not be the best for you. Here's something alternative. Because I was like before, like I got again, like I started studying, right? I I was I think I've tried almost everything.

unknown: 9:31

Yeah.

Kylie: 9:31

I'm that person. I'm just like, I'm like, okay, I just want to see how this feels. I'll buy this, I'll buy that. I'm like, okay, this works for this. I'll talk to my friends because there's some things that I can't use for my skin, but they have. So I'll use it based on testimonials and stuff like that. I'm like, okay, I've heard from other people this works really well, stuff like that. And like it started from there, and then it went to like family friends, and then it just kept going, like, oh yeah, go ask Kylie. Or like in a group setting, new people I've never met in my entire life. My friend will go, Oh, yeah, go go talk to Kylie. She knows. Aw. And I'm like, what are you telling people?

Shawna: 10:04

Your skin uh genius.

Kylie: 10:05

That's what they're telling people. Yeah. No, this is like especially with my skin. I'm like, I guess some people, when they when they knew me when I was younger, I'm like, I've had nice skin, but then over the years, it's just like hormonal acne and stuff like that. And I'm like, I've like, that's why I say I've tried a lot of products, I've tried a lot of stuff on my skin. Yeah. Because I'm like, it got to a point was like really bad. And then I was able to clear it, especially like during like my school time. Cause then I had access to like professional stuff. Like there's like certain things. Like, even if I say, okay, there's like products you can get like that can be like the same effect as like a like a professional line, there's certain things that you need to get professional for because it's stronger, grade. So I tell them, listen, the products are gonna give you similar results, it's gonna take a little bit longer because like some sometimes the concentration is not gonna be as you know stronger than as like a professional line. But you if you're consistent with it, it's gonna get you there. But when it comes to like, okay, I want to treat like very bad acne. Okay, you're gonna need like you know, chemical peels and like treatments like that to really get into it. You can't get that on the market. If you're not licensed, you can't get it. Yeah, sure. That's it. That's what I tell my clients. Yeah.

Brian: 11:12

So you said you've been doing this for three years. Uh how long you said since June here, correct? Okay. So what has been the most challenging part for you stepping into this type of work?

Kylie: 11:24

So I think it's just because it is an oversaturated market. Aestheticians, there's a bunch of us out there. So the only way you can stand out is if you have something specific that you're good at, right? So some aestheticians, they're really good at, let's say, like customized facials, like me. Other ones, they don't really do like a lot of like the creams, like like me. Like, I don't do like a lot of like relaxation. What I want to do, like, you know, corrective facials. I'm here to fix the problem. Right. Like I do, like, I do incorporate some like relaxation to it, but my thing is just like we're here to fix a problem. We're here with results driven. Um, but like I guess like in this market, there's a lot of them like that. So you gotta like really focus. Okay, what are you good at? And that's when I got into Korean skincare. Uh-huh. So customized Korean skincare.

Shawna: 12:50

Yes, that's cool. Do you remember a moment like early on, maybe even before you were doing this professionally, but that you saw a result or you know, your customer was like really happy with what happened and you like had that moment thinking, this is what I want to do. This is the job I want to do. Do you have a moment like that?

Kylie: 13:10

I think it was like maybe like towards like the beginning when I first like, you know, because you come out of school and like you're you know your basics, but it isn't until you like you because with my profession, you keep learning things. Oh, sure. Right. So I think it wasn't until like I started taking more clients and I got the experience. I got to like this one client. Um, she came in, okay, like very like just like dehydrated, stuff like that. Like she said she didn't know what to do. She's like, I don't know what to do anymore. Like, I tried different type of things, but nothing's like working for me. And I'm like, okay, you know, I did, you know, everything that I thought was great for her. And it wasn't until like, because for me, I don't realize like my results until I go home and I look at the pictures. Oh, yeah. I'm all day seeing people, right? And it isn't until like I just like okay, I wind down, I look over my photos and I'm like, wow, I did that. That's awesome. It's like her face went like 360. It was just like it went from one thing and like boom, I like you couldn't even recognize her skin. Cause sometimes it's just something simple, right? And like for me, it's simple. For them, it's like, wow, like my skin looks totally different. Sure, right. Yeah, and that's like what I try to achieve with my clients now. I like it. I'm like, you're not gonna come out here. This, like, you're not gonna have the same skin you came out with, like, you know, when you came in. Yeah, yeah. You're gonna see like sometimes like either like most of the time, it's gonna be like really good, like hydration or like a big glow. Again, it's in my name, new glow. Yes, they're gonna come out of here. That is like reflecting the light. Okay, you're gonna have something on, yeah.

Brian: 14:35

That's cool. And it's not and it's not like from what I'm grasping from you too, what you're sharing, like there's a lot of competition, but you don't seem like you're someone that's really focused on like a quick fix either. You're like you're really one to help, like when you said corrective, like the correct, what is it? What was the word again?

Kylie: 14:53

Corrective, yeah, corrective facials. So with my clients, I always tell them, listen, because I know there's a lot of things out there that say, Oh yeah, you use it twice and it's gonna be like, you know, it's gonna fix your skin. I'm like, listen. It depends on like what kind of you know, skin concern you're trying to tackle. Some things are gonna take a while. So I have to tell them, listen, there's things online that tell you that, but it's like in reality, you have to take time with these things. If you're too quick with it, you can actually sometimes you can damage your skin, right? Like, for example, like, okay, I have like weird like texture in my skin. Let me get like a scrubbing scrub my face every single day. Yeah, the first few days is gonna be fine, but over time you're gonna be damaging your skin. Yeah. Right. So it's like with certain things, I'm like, okay, we're gonna start off with three treatments of this specific, you know, type of product. If you like it, we'll continue. If you're like, you know what, I want to try something else. We're gonna do that. I have different options, but I always tell me it's gonna take time. This is why I do everything custom when I make a plan for them. Okay, here's what I want you to do at home. Here's what we're gonna be doing every month when you come in. Wow, that's awesome. So everything's just like so. I taught, like, I have like um a client intake form. It gives me like basic background knowledge. So when I come in, I have an idea of what I'm gonna be talking about. I don't want to go in blind. I'm like, listen, I need to know everything that you can tell me about this beforehand. Yeah, oh, that's good.

Brian: 16:10

I think that's so good that you point that out too about all this because I mean, with the culture that we're in, everybody's looking for quick fixes. And that's not usually it's not the best outcome, just doing something that's gonna be quick. Because what do they say? I can't remember this. There's a saying about something worth having takes like longer or like something like that, you know?

Shawna: 16:32

I do not know, but I think in general that's true. Yeah, well, somewhat chat GP'd it before I came back. That just seems to be the truth. All good things take time.

Brian: 16:42

Maybe that's yeah, all good things take time, yeah.

Shawna: 16:45

So, what is the vision that you have in mind of what you want your clients to experience?

Kylie: 16:52

So when I when my clients come in, I want them to feel like comfortable at ease. I don't want them to be nervous. I know a lot of them come in nervous because like they don't know what to expect. A lot of my clients, I've realized recently they've never had a facial before.

Brian: 17:05

Like me.

Kylie: 17:06

Like me. Because there's like certain things, you know, like I was mentioning before, like the for some of my clients, it's very personal, their skin. If they've like been struggling with a certain skin concern for so long, I want them to be comfortable enough to explain things to me. Right. Some of them just like brush it over. Like, listen, I need to know everything about this because I can't help you if you're not talking to me. Right. And I make sure, like, hey, I start off, oh, how are you? How's your day? We talk about it. Oh, what do you work on? I don't talk about their skin until after I clean their skin. So while I'm cleaning their skin, I'm talking, I'm I'm just talking to them as a person. Like, oh, what do you do? Oh, you came from work. Oh, awesome. Oh, how long you've lived here, stuff like that. Gets them just like it sets the tone for the facial and then just makes them feel like Eddie's like, okay, I've talked to them because some people they don't feel comfortable talking to people they just met. Yeah. So she talked to them just for like a few. They're like, okay, I calmed down a little bit. They you've sort of just like gauge each other's personality and we can talk now. Yeah.

Brian: 17:59

Gotcha. I love that.

Shawna: 18:01

Yeah. You've got a great personality for this kind of work. Thank you. Really, because I think that um some people get into this line of work because, you know, they might have a passion for their own skincare. And, you know, I don't know, I don't know what all the reasons might be, but then they can be really hard to talk to, you know, where it's like they're either condescending or, you know, I don't know, maybe just not that friendly.

Brian: 18:25

I'm sure a lot of people, I'm sure a lot of people get into this type of work because of the money. Because I mean, you're talking about beauty and skincare, there's a lot of money probably in that. So if the whole mindset is just making a lot of money, that's probably when you're lighting people's faces on fire.

Kylie: 18:40

And clients can tell that. They can tell if you're not like passionate about it or you're not like putting like just like you're not personalizing them, like putting them, like, you know, this is their time. If, for example, with me, I don't like talking about myself a lot with my clients. I want to hear them. If they ask me questions, okay, fine, but I'm not here, they're not here for me, I'm here for them. Right. So when they're talking to me, I'm just like, okay, you know, I try to sympathize with them. We talk. I've had therapy sessions with my clients, they talk to me. I'm like, they'll come back, they're like, oh my God, you don't know what happened this week. And I'm like, okay, tell me what happened. I'm curious.

Shawna: 19:13

I love that.

Brian: 19:14

That's awesome. That's awesome. That's so sweet. Well, this has been a great first episode, Kylie. And I'm excited to learn more about the behind the scenes, get talking about that. Uh, before we wrap up this episode, I would love to ask you when you think back on everything that you've learned, you know, and the journey everything, what's what has this journey taught you about people and about yourself?

Kylie: 19:34

Ooh, that's a good question. I like it too. I think I've gotten better at just understanding people with like this line of work because you have to be like more empathetic. I've always been an empathetic person, but since this is a line of work where it's like more personal and it's more like, like she said, intimate, you gotta learn just like how to talk to people and how to like measure your words and like stuff like that. So I think that's I've improved myself in that, you know, in that sense.

Brian: 20:02

When you said that, like measure your words, like that's a powerful statement right there. That's really powerful. It is. I think there's a lot more of us that should be measuring our words these days because there's a lot in that packed into that. So all right. Well, this has been a great first episode. I'm excited to get into part two. Uh so if you guys are enjoying this episode, make sure you click subscribe and let us know. Let leave a review for other people to find more, find your local podcast.

Shawna: 20:28

And with that, see you next time, neighbor.